“There are a lot more people out here living in abject poverty than what people like to think or admit to. You voted for this—and now we’re paying the price.”

Employees learned of the cuts on Monday in a video message from Michael Adams, CEO of BlueOval SK.

Adams announced the transition would mean “the end of all BlueOval SK positions in Kentucky.”

  • [deleted]@piefed.world
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    5 days ago

    Trump may have put a small speedbump in the path, but Ford could have absolutely pushed forward with promoting EVs if they wanted to. People do buy EVs even without incentives, and car companies have been telling people what their preferences are the whole time.

    • boonhet@sopuli.xyz
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      5 days ago

      Enthusiasts (and occasionally virtue signalers) buy EVs without incentives. Average person doesn’t want to pay extra for an EV.

      car companies have been telling people what their preferences are the whole time.

      This IMO holds true for some other things going on in the car industry. The annoying large touch screens in particular. But not people wanting ICE vehicles which tend to be more affordable

      • [deleted]@piefed.world
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        5 days ago

        People are blowing massive amounts of money on giant overpriced trucks, which also cost a lot more in the long run because of fuel costs vs charging.

        You are just repeating industry propaganda.

        • boonhet@sopuli.xyz
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          5 days ago

          Well, idk about power prices in the US, it’s definitely cheaper to fill up than charge in my country. Of course I drive a diesel for the fuel efficiency. Petrol may be a different story.

          And if people are blowing massive amounts of money on giant overpriced trucks - well, that’s what they want then, and they get more of said giant overpriced truck for the same amount of money by not having 20-40k worth of batteries in it. It’s still the consumers (who in this case are idiots) that want large overpriced V8 diesel trucks and telling them otherwise IS the car company trying to tell them what their preferences are.

          • [deleted]@piefed.world
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            5 days ago

            It is far, far cheaper to charge at home here in the US.

            A 2026 Nissan Leaf starts at under $30k in the US like most other comparable ICE cars. Batteries do not add 20-40k.

            Everything you are saying is wrong in the context of the US. If your prices are that far apart where you live, that sucks.

            • boonhet@sopuli.xyz
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              5 days ago

              I at one point looked up the price of a new Audi E-Tron battery and it was 37k. Dealer markup is part of it for sure, but the battery has to be pretty expensive to begin with. The E-Tron was more expensive than the bigger and better equipped Q7 too IIRC but I could be wrong.

    • UnspecificGravity@piefed.social
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      5 days ago

      You are asking a publicly traded company to just kill itself, which would ALSO be illegal, so here we are. They are literally required to make the decision that most economically benefits the company, and that is clearly not to build products for a market that does not exist and which may never exist.

      I mean yeah, we are getting fucked, but at the moment in this particular case its Trump doing the fucking.

      • [deleted]@piefed.world
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        5 days ago

        That is like saying Toyota was going to screw itself over by releasing the Prius.

        They are literally required to make the decision that most economically benefits the company

        No, that not true. Many shareholders will push for that, but many companies i vest heavily into development that stifles short term profits for long term gain and running a company into the ground with poor decisions is not illegal in any way whatsoever.

        How would the law even know what decisions are the most profitable anyway? That bit of misinformation needs to die.

        • stevestevesteve@lemmy.world
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          5 days ago

          Seriously. Yes, the management of the company could be sued for intentionally tanking a company, but even that would need some egregious shit like emails saying “lol we’re tanking the company on purpose” to get anywhere with it.

          Long term profits, building brand awareness and goodwill are things companies can aim for instead of short term profits.

          • WoodScientist@lemmy.world
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            5 days ago

            Remember that scene in the Dark Knight where the Joker holds a giant cash bonfire, burning all that mob cash? I’m pretty sure a CEO would have to do that before they could actually be sued by shareholders for not seeking maximum profit. There are just too many possible paths to profit otherwise, and they’re allowed to focus on the long term rather than the short term.

      • WoodScientist@lemmy.world
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        5 days ago

        That’s not how the shareholder theory of value works. Companies have wide latitude in how they pursue profit, including being able to focus on the long term over the short term. As a shareholder, the only way you’re winning a lawsuit against a publicly traded company for not seeking profit is if they do something insane to deliberately lose money. Like if the CEO gathers up a billion in cash and holds a literal money bonfire. That’s what it would take for you to actually be able to sue a company for not seeking maximum profit.

    • femtek@lemmy.blahaj.zone
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      5 days ago

      Some richer people buy EVs without incentives. Most people can’t with how expensive they are upfront. Same with solar panels.

      • Makeitstop@lemmy.world
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        5 days ago

        EVs have been expensive in part because it costs money to switch production from ICE or build new production capacity, and to establish supply chains and take advantage of the economics of scale. That’s a huge investment, but one that they have to make if they want to remain competitive in the long term.

        The bigger issue has been that they aren’t designing lower cost EVs. It’s not exclusively an EV issue since they have been moving away from lower cost ICE vehicles for years too, it’s just that EVs didn’t have existing low cost product lines, and they’re more interested in delaying EVs and using them as HALO products than in building a functional but low margin model. To say nothing of the many dealerships that have no interest in selling EVs and would rather steer people to a high margin gas guzzler.

        As for solar, at the grid scale it’s the cheapest power source available, with or without government funding, not to mention the fastest to deploy. And residential solar does make sense even without incentives. It will pay for itself, it’s just the upfront cost that’s the problem.The incentives make that easier, but even without them and with the need for financing, you still come out ahead as long as your monthly payment is in the same ballpark as your electric bill because the solar payments will stay the same over time until the loan is paid off, while your electricity rate will only ever go up.

      • the_wise_wolf@feddit.org
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        5 days ago

        Chinese EVs and solar panels are dirt cheap. They become expensive because of tariffs. And western car companies really don’t like to invest in EVs because planning ahead 10 years won’t pay off right NOW.

        • boonhet@sopuli.xyz
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          5 days ago

          Western countries give subsidies to EV buyers, Chinese government gives subsidies to EV manufacturers, including for cars sold overseas. The idea is to drown out competition and then they can drop the subsidies and raise prices.

          The tariffs are protection from an unfair strategy and is used in other markets, not just EVs - and against other countries, not just China. The idea is that if another country makes things artificially cheap, you use tariffs to level the playing field.

          So yes, tariffs do have a valid use case. Whatever the fuck Trump decided to do with literally all of USA’s trading partners is not one of them unless you REALLY want to isolate your own economy for the benefit of literally nobody but a few billionaires. But protecting your own internal industries from unfair competition absolutely is one.

          • the_wise_wolf@feddit.org
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            4 days ago

            Western countries give subsidies to EV buyers, Chinese government gives subsidies to EV manufacturers, including for cars sold overseas.

            You are raising a good point. And I agree, countries should protect themselves from those practices. But this is done only selectively. Maybe Europe is the better example here, where tariffs only apply to EVs. And you know what. That’s not even the problem. Why not buy subsidized products from China, as long as they don’t destroy the local industry. But here’s the issue. China has invested a lot in green tech and they produce it really cheap. The west is unwilling to make those investments. So they turn to tariffs and pretend that subsidies are the sole problem. Now people cannot by cheap Chinese EVs, but local car companies are also not committed to EVs. Contrast that with solar panels, where the Europeans did the exact opposite, but equally stupid. They let the local solar industry die. And since there are no tariffs, solar panels are actually cheap.

          • WoodScientist@lemmy.world
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            5 days ago

            This is just xenophobic propaganda. When we subsidize EVs and solar, that’s just us stimulating new industries. When they do it, it’s those devil foreigners up to their evil deeds again!

            • CannonFodder@lemmy.world
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              5 days ago

              No. When China subsidizes EVs, it’s stimulating their new industry. And it’s working. But the fact is still that their EVs are super cheap because they’re massively subsidized.